NORDSTROM 2022
ANNIVERSARY SALE

BRANDING | MULTI-MEDIA

 

Full funnel campaign for Nordstrom’s biggest sale event of the year. Intent was to create a bold and graphic design system focused on inspiring happiness. Bright yellows, joyful smiles and playful balloons were used as our iconic imagery throughout the sale. Work included concept development, photo & video production and end-to-end execution on social, email, site, paid media and print.

 

VIDEO

 
 
 
 
 

OUT-OF-HOME

 

DIGITAL

 
 

PRINT


Sr. Creative Director: Åsa Sandlund
Creative Direction: 
Angelica Acebedo-Frint
Creative Leads: Rebecca Strejc, Kirsten Houk, Shane Bender
Photo Art Director: Kim Robbins
Video: Bradley Strain, Jordan Becke
Animation: Shane Bender